Our Marketing Plan

Petra’s Comprehensive Marketing Plan For Selling Homes, Condos and Investment Property in the Columbus Ohio area

Selling a home in today’s competitive Columbus Ohio real estate market requires effective marketing strategies and the resources to implement them. Petra’s experience can save you time and money and make the difference in completing a successful sale. Petra has developed one of the most comprehensive marketing plans in Central Ohio to get you the best results possible. Following are some of the strategies Petra utilizes to maximize exposure of your property for more money in less time!

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Step 1

STEP 1:  Prepare Your Home for More Money & Faster Sale

    • Determine your objectives (more money, quickest sale, no repairs)
    • Establish a competitive price range for your home – depending on condition
    • Recommend profitable, inexpensive improvements to enhance your home’s appeal & maximize value (if you are willing to make repairs)
    • Preview properties in direct competition with yours, if necessary
  • Provide an estimate of your net proceeds

Step 2

STEP 2:  Use Internet Exposure & Technology to Reach 90% More Buyers

    • High quality digital photos of your home because buyers choose to visit homes with online pictures more often
    • Virtual tour with up to 50 pictures online
    • List your home on the Columbus Ohio MLS – Realtor Multiple Listing Service (reaches over 7500 Central Ohio Realtors in Franklin County and surrounding counties including Delaware, Fairfield, Licking, Madison, Pickaway, Union & more)
    • Featured on ColumbusCastles.com (widely visited real estate website in Central Ohio with high ranking in many search engines)
    • This website reaches thousands of active buyers, including many relocating to the Columbus Ohio area
    • Realtor.com Premier Showcase Listing (personalized description with up to 20 photos & virtual tour)
    • Listed on Yahoo Real Estate Classifieds
  • This site is linked to hundreds of industry related sites to generate even more traffic

More internet exposure on various sites such as: Excite, Google base classifieds, Homeseekers.com, Homes.com, MSN, Yahoo Real Estate Classifieds, Facebook, Remax.com, RemaxGahanna.com, Realestateconnections.com, RealtyColumbus.com, Realestatebook.com, Oodle.com, Trulia.com, Backstage.com, Postlets.com, Homepages.com, Craigslist.com, Zillow.com & more

Customized interactive CD-ROM tour for upscale homes

Step 3

STEP 3:  High Impact Marketing & Advertising

    • Full color, detailed property brochure w/multiple pictures
    • Information box w/FREE brochures on sign
    • Effective signage directing buyers to view your home online
    • Research & provide competitive loan options to market to potential buyers
    • Provide copies of advertisements and market reports, if desired

Step 4

STEP 4: Showings & Feedback

      • Home Staging Advice to present your home so buyers can envision it as theirs
      • Remax Connection REALTORS® is open 7 days a week, in addition, I answer calls from 8am-10pm
      • Centralized Showing Service open Monday – Saturday from 8am-8pm and Sunday 8am -6pm to schedule showings on your home.  Visit: showings.com/benefits.cfm to learn more
      • Provide feedback from showing agents and home buyers so you’ll know what buyers think of your property
      • Quick response to any buyer calls or emails
      • Shoe covers available to protect your flooring

Step 5

STEP 5:  Handle ALL the Details while Remaining Accessible to You!

      • Available to you from 8am-10pm and calls are returned promptly
      • Amazingly quick response to emails AM & PM
      • Provide continuous data so you’ll know the latest real estate trends for your neighborhood and how they affect your home’s sale
      • Expert negotiating skills to get you the best price and terms
      • Require appropriate documentation from buyers to ensure they are qualified to buy your home
      • Utilize my vast array of experience to resolve challenges diligently
      • Once in contract I’ll coordinate the 1001 details to facilitate the closing & ensure a successful sale!

 

What clients say…

“I can’t believe how easy it was to sell our home and buy our next one in such little time! Petra made the process run so smoothly it was like we didn’t have to do a thing. She sold our Gahanna home in only 25 days”
- Chris & Sheri Kelsey
Gahanna, Ohio

“You are an incredibly hard worker – from finding homes for us to see to doing all you could to get our Clintonville house ready to sell. We also appreciated your aggressive efforts to sell our home. You were very involved in getting information to us, answering our questions and helping all the details move along. Your commitment and willingness to do whatever it took, made a big impact.”
- Jay & Patty Young
Columbus, Ohio

View more success stories.

Selling a home in today’s competitive Columbus Ohio real estate market requires effective marketing strategies and the resources to implement them. Petra’s experience can save you time and money and make the difference in completing a successful sale. Petra has developed one of the most comprehensive marketing plans in Central Ohio to get you the best results possible. Following are some of the strategies Petra utilizes to maximize exposure of your property for more money in less time!